Beschreibung:
Jaron Lanier, geb. 1960, gilt als Erfinder des Begriffs 'virtuelle Realität'. Er lehrt als Scholar at Large for Live Labs, Microsoft Corporation in Berkeley, Kalifornien, und ist als Musiker und bildender Künstler international hervorgetreten.
Jaron Lanier wird 2014 mit dem Friedenspreis des deutschen Buchhandels ausgezeichnet.
As you read this, thousands of remote computers are refining secret models of who you are, using the information to make huge fortunes for a few people. Does the future have to be this way? How can we change it? In this visionary book Jaron Lanier imagines an alternative, where economic power is given back to creators. Drawing on sources ranging from ancient philosophy to the latest technology, he proposes a radical system that truly rewards endeavour - whether it's in the media or manufacturing - and ultimately preserves human dignity.
As you read this, thousands of remote computers are refining secret models of who you are, using the information to make huge fortunes for a few people. Does the future have to be this way? How can we change it? In this visionary book Jaron Lanier imagines an alternative, where economic power is given back to creators. Drawing on sources ranging from ancient philosophy to the latest technology, he proposes a radical system that truly rewards endeavour - whether it's in the media or manufacturing - and ultimately preserves human dignity.