Beschreibung:
The Business-Oriented CIO: A Guide to Market-Driven Management introduces the Market Driven Management approach, which applies and adapts some of the best for-profit business thinking for use by CIOs and IT managers. IT departments are integral parts of businesses; if the electronic components like e-commerce sites fail, the business will come to a screeching halt. Run your IT department like a business rather than a reactive entity that only functions to fix problems, and transform your image from that of service center to a true business partner.
The Business-Oriented CIO: A Guide to Market-Driven Management introduces the Market Driven Management approach, which applies and adapts some of the best for-profit business thinking for use by CIOs and IT managers. IT departments are integral parts of businesses; if the electronic components like e-commerce sites fail, the business will come to a screeching halt. Run your IT department like a business rather than a reactive entity that only functions to fix problems, and transform your image from that of service center to a true business partner.
Preface.Acknowledgements.Part One: The Fundamentals.Chapter 1. In Search of Overhead Heroes.Chapter 2. It Governance.Chapter 3. It Strategy and Planning.Chapter 4. Portfolio Management.Part Two: Learning from the Best.Chapter 5. Customer Management.Chapter 6. Market Intelligence.Chapter 7. Service-Offering Management.Chapter 8. Performance Management.Part Three: Pushing the Envelope.Chapter 9. Organizational Competencies.Chapter 10. In Search of Customer Service.Chapter 11. Local Heroes.Index.