The third book in the Essential Tools For series on the topic of Operations Management Based on Simon Burtonshaw-Gunn's successful The Essential Management Toolbox, this book focuses in greater depth on the topic of Operations Management. This third book covers the areas of marketing, CRM and Product Development. It offers the business person and consultant the tools to help the business person define and control these areas within their business. Check out the new series website featuring sample chapters, tool of the month and solve your management problems by talking direct to the author essentialtoolsseries.com Third book in a new series that see's Simon Burtonshaw-Gunn s The Essential Toolbox broken down and expanded to find the essential tools for a range of business areas This volume includes 30% new material in the form of new tools and techniques for guiding consultants Covers: Strategic Management; Business Planning; Product Development; People Management; Supply Chain Management Active author, Simon Burtonshaw-Gunn speaks regularly About the Author: Simon Burtonshaw-Gunn is a practising management consultant with over 30 years experience in both the public and private sectors and covering a range of organizations and industries. He holds two Master's degrees and a PhD in various Strategic Management topics. Book includes a forward by Malik Salameh.

The third book in the Essential Tools For series... on thetopic of Operations ManagementBased on Simon Burtonshaw-Gunn's successful The EssentialManagement Toolbox, this book focuses in greater depth on thetopic of Operations Management. This third book covers the areas ofmarketing, CRM and Product Development. It offers the businessperson and consultant the tools to help the business person defineand control these areas within their business.* Check out the new series website featuring sample chapterstool of the month and solve your management problems by talkingdirect to the author href="essentialtoolsseries.com/">essentialtoolsseries.com* Third book in a new series that see's SimonBurtonshaw-Gunn's The Essential Toolbox broken downand expanded to find the essential tools for a range of businessareas* This volume includes 30% new material in the form of new toolsand techniques for guiding consultants* Covers: Strategic Management; Business Planning; ProductDevelopment; People Management; Supply Chain Management* Active author, Simon Burtonshaw-Gunn speaks regularlyAbout the Author: Simon Burtonshaw-Gunn is a practisingmanagement consultant with over 30 years experience in both thepublic and private sectors and covering a range of organizationsand industries. He holds two Master's degrees and a PhD in variousStrategic Management topics. Book includes a forward by MalikSalameh.

ACKNOWLEDGEMENTS.FOREWORD.BIOGRAPHICAL DETAILS.INTRODUCTION.1. STRATEGIC MANAGEMENT.2. BUSINESS PLANNING.3. PRODUCT DEVELOPMENT.4. SUPPLY CHAIN MANAGEMENT.5. PEOPLE MANAGEMENT.REFERENCES.INDEX.