Goulston, Mark

Mark Goulston, MD, is a business advisor, consultant, coach, speaker, and psychiatrist. The author of Get Out of Your Own Way and other popular books, he blogs for Harvard Business Review, Fast Company, Business Insider, The Huffington Post, and Psychology Today; and he is featured frequently in major media, including The Wall Street Journal, Fortune, Newsweek, Time, CNN, Fox News, and the TODAY Show.

Learn how to turn the supposedly unreachable people in your lives into allies, devoted customers, loyal colleagues, and lifetime friends.

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Getting through to someone is a fine art, indeed, but a critical one nonetheless. Whether you are dealing with a harried colleague, a stressed-out client, or an insecure spouse, things will go from bad to worse if you can't break through emotional barricades and get your message thoroughly communicated and registered.Drawing on his experience as a psychiatrist, business consultant, and coach, author Mark Goulston shares simple but powerful techniques readers can use to break through the stubborn and hardened outer layers of coworkers, friends, strangers, or even enemies. Just Listen reveals how to:- Make a powerful and positive first impression- Listen effectively- Talk an angry or aggressive person away from an unproductive reaction and toward a more rational mindset- Achieve buy-in--the linchpin of all persuasion, negotiation, and sales- And moreWhether you're dealing with an angry client, a potential customer, or even a friend or family member who isn't seeing eye to eye with you, your goal is most likely persuasion. And the first make-or-break step to getting there is having them hear you out. The invaluable principles in Just Listen will get you through that first tough step with anyone.