The McDonaldization Thesis
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The McDonaldization Thesis

Explorations and Extensions
 WEB PDF
Sofort lieferbar | Lieferzeit: Sofort lieferbar I
ISBN-13:
9780857021984
Veröffentl:
1997
Einband:
WEB PDF
Seiten:
224
Autor:
George Ritzer
eBook Typ:
PDF
eBook Format:
Reflowable WEB PDF
Kopierschutz:
Adobe DRM [Hard-DRM]
Sprache:
Englisch
Beschreibung:

Ritzer discusses the process of McDonaldization, and scrutinizes: the labour process and the degree to which it has been McDonaldized; the relationship between McDonaldization and globalization and Americanization. Part Three presents new means of consumption and the book concludes with a re-evaluation of the McDonaldization thesis and its future.
In this major new book, the author of the bestsellingMcDonaldization of Society provides an exploration of one of the most innovative and imaginative sociological theses of the last decade of the twentieth century - `McDonaldization′.

Part One centres on a discussion of Karl Mannheim′s theory of rationalization. The author also assesses the degree to which sociology in general and sociological theory in particular have been `McDonaldized′. The second part demonstrates the empirical reach of the `McDonaldization′ process with discussions on work, credit and globalization. Part Three moves beyond `McDonaldization′ to the worlds of `new means of consumption′ and the postmodern perspectives that best illuminate them. The author concludes with a re-evaluation of the McDonaldization thesis and its future.

Introduction: McDonaldization and Beyond
THEORETICAL ISSUES
Mannheim′s Theory of Rationalization
An Alternative Resource for the McDonaldization Thesis?
The McDonaldization of American Sociology
A Metasociological Analysis
Munch(ing) on the McDonald(ization) of Social Theory
THE EXPANSION OF MCDONALDIZATION
McJobs
McDonaldization and its Relationship to the Labor Process
McDonaldization
The New American Menace
Globalization, McDonaldization and Americanization
Credit Cards, Fast-Food Restaurants and Increasing Rationalization
THE NEW MEANS OF CONSUMPTION
The New Means of Consumption
A Postmodern Analysis
`McDisneyization′ and `Post-Tourism′
Complementary Perspectives on Contemporary Tourism
McUniversity in the Postmodern Consumer Society
Dealing with the New Means of Consumption
MCDONALDIZATION REDUX
Some Concluding Thoughts on the McDonaldization Thesis

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