Expert advice for building your private practice The "e;business"e; of practice as a mental health professional is a skill that is seldom taught in school and requires thoughtful guidance and professional mentorship from those who have already succeeded. Containing the collective wisdom and secrets of many expert practitioners, this helpful resource provides useful insights for setting up, managing, and marketing your practice, including timely advice on being a successful provider in the digital age from Internet marketing to building your online presence. Designed for private practices of any size and at any stage of development, this practical guide looks at: Creating your dream niche practice Choosing the right technological tools and resources to simplify and streamline your job Leveraging the Internet to market your practice Developing a practice outside of managed care Transitioning to executive coaching Ethical and legal aspects of private practice Full of action-oriented ideas, tips, and techniques, Getting Better at Private Practice provides both early career and seasoned mental health professionals with the knowledge and tools they need to establish, develop, and position their practice so that it is financially successful and life-enriching over the long term.

Expert advice for building your private practiceThe "business" of practice as a mental health professional is askill that is seldom taught in school and requires thoughtfulguidance and professional mentorship from those who have alreadysucceeded.Containing the collective wisdom and secrets of many expertpractitioners, this helpful resource provides useful insights forsetting up, managing, and marketing your practice, including timelyadvice on being a successful provider in the digital age--fromInternet marketing to building your online presence.Designed for private practices of any size and at any stage ofdevelopment, this practical guide looks at:* Creating your dream niche practice* Choosing the right technological tools and resources tosimplify and streamline your job* Leveraging the Internet to market your practice* Developing a practice outside of managed care* Transitioning to executive coaching* Ethical and legal aspects of private practiceFull of action-oriented ideas, tips, and techniques, GettingBetter at Private Practice provides both early career andseasoned mental health professionals with the knowledge and toolsthey need to establish, develop, and position their practice sothat it is financially successful and life-enriching over the longterm.

Preface xiAcknowledgments xiiiAbout the Editor xvAbout the Contributors xixSection I Setting Up, Managing, and Marketing Your Practice1. Differences in Business Structures and Protections in Human Service Private Practice: Which Suits Your Practice Best? 3Jonathan D. Nye2. Making Ends Meet: Financial Management in Private Practice 13David W. Ballard3. Managed Care Contracting: Strategies for Negotiating and Maintaining Relationships 33Bridget Morehouse4. Ethical and Legal Aspects of Private Practice 52Scott Hammer and Kenneth H. Kessler5. How Writing a Column for Your Local Newspaper Can Enhance Your Private Practice 69Linda Sapadin6. How Self-Publishing Can Enhance Your Private Practice 83Linda Sapadin and John E. Mayer7. Working With the Media 95Pauline Wallin8. The Power of Community Networking 107Melhim W. Restum and Joe Bavonese9. The Benefits of Joining Professional Organizations 150Lisa R. Grossman10. From Vision to Mission: Building a Practice That Is Personally Satisfying and Professionally Successful 164Heather M. HaleSection II Building, Marketing, and Practicing In the Digital Age11. Web Sites and Internet Marketing 179Joe Bavonese12. Building Your Online Presence as an Expert 196Pauline Wallin13. Ethics and Social Networking Sites 214Laura A. Taylor14. The Google Factor: Ethical Considerations for Therapists Practicing in the Digital Age 230Ofer Zur15. Technological Tools for Therapists: A List of Helpful Software and Web Sites 239William E. Benet and Chris E. StoutSection III The Dream Niche Practice: Successful Stories of Specialization16. Starting and Growing Concierge Psychotherapy and Psychiatric Practices 253William R. Lynch17. Developing a Practice Outside of Managed Care 266Steven Walfish18. Using Feedback-Informed Treatment (FIT) to Build a Premium-Service, Private-Pay Practice 279Jason A. Seidel19. The One-Stop Shop: Collaboration Beyond Psychology 292Brian K. Sullivan20. Psychologists in Dispute Resolution: Being Part of a Revolution! 304Amy L. Robinson21. Why Wait?: Building a Stellar Practice in Weight Management 317Brad Saks22. Becoming an Educational Consultant 335Heather M. Hale23. Building a Successful Education Business 348Jack Krasuski24. Blending Treatment Innovation and Economic Success for Working With Troubled Emerging Adults: The Yellowbrick Model 364Jesse Viner, Laura Viner, and Chris E. Stout25. Transitioning to Executive Coaching 376Jeffrey E. Auerbach26. A Psychologist's Career in Sports Administration 394John E. Mayer27. Working in Sport Psychology 412Kate F. HaysSection IV Final Thoughts28. "You're Fired! Hooray!" Or How I Learned to Stop Worrying and Fall Back in Love With Working in Psychology 429Michael Aisenberg29. Why All the Enlightenment, Empowerment, and Edification Embedded in This Book May Mean Nothing to You 441Linda SapadinIndex 445