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Advertising and Consumer Citizenship
ISBN-13:
9781134595181
Veröffentl:
2005
Einband:
PDF
Seiten:
192
Autor:
Anne M. Cronin
Serie:
Transformations
eBook Typ:
PDF
eBook Format:
PDF
Kopierschutz:
Adobe DRM [Hard-DRM]
Sprache:
Deutsch
Beschreibung:
Using a variety of print advertisements, this exciting and provocative study explores how the consumer is created by advertisements in terms of:
* Sex
* Class
* Race.
It also explores the figure of the citizen and how this identity is produced by contemporary political discourses.Advertising and Consumer Citizenship will be essential reading for all those interested in the study of consumption, citizenship and gender.
* Sex
* Class
* Race.
It also explores the figure of the citizen and how this identity is produced by contemporary political discourses.Advertising and Consumer Citizenship will be essential reading for all those interested in the study of consumption, citizenship and gender.
Using a variety of print advertisements, this exciting and provocative study explores how the consumer is created by advertisements in terms of:
* Sex
* Class
* Race.
It also explores the figure of the citizen and how this identity is produced by contemporary political discourses.Advertising and Consumer Citizenship will be essential reading for all those interested in the study of consumption, citizenship and gender.
* Sex
* Class
* Race.
It also explores the figure of the citizen and how this identity is produced by contemporary political discourses.Advertising and Consumer Citizenship will be essential reading for all those interested in the study of consumption, citizenship and gender.