Research Methods for Managers
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Research Methods for Managers

 EPUB
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ISBN-13:
9781446244791
Veröffentl:
2010
Einband:
EPUB
Seiten:
288
Autor:
John Gill
eBook Typ:
EPUB
eBook Format:
Reflowable EPUB
Kopierschutz:
Adobe DRM [Hard-DRM]
Sprache:
Englisch
Beschreibung:

With new material on literature reviews, case study research, action research and writing up research, theFourth Edition continues to successfully adopt a practical approach, while still emphasizing the importance of the role of theory.
The highly-anticipatedFourth Edition of this bestselling text still succeeds in providing a step-by-step guide to implementing particular methodologies, while simultaneously encouraging a strong awareness of philosophical assumptions.

 NEW to the Fourth Edition:

 - Expanded coverage to accommodate recent developments in management research methodology. New topics include: doing a literature review, case study research, action research, mixed methods, and writing-up.

- Packed with practical research examples and exercises that encourage students to reflect upon the issues raised and relate them to their own experience.

- Additional learning features including critical reflection boxes, case studies and chapter summaries.

- A companion website with a full Instructors′ Manual and PowerPoint slides. Students have free access to downloadable journal articles and author podcasts.

Using a practical approach, but with explicit attention to the role of theory in management research, the new edition of Research Methods for Managers is a stimulating guide for students in management, organization and organization research.

PART ONE: ISSUES AND PROCESSES IN MANAGEMENT RESEARCH
Introduction
Starting Management Research
The Role of Theory in Research Methods
PART TWO: KEY METHODS IN MANAGEMENT RESEARCH
Experimental Research Design
Action Research
Survey Research Design
Qualitative Methodology
The Case of Ethnography
PART THREE: PHILOSOPHICAL ISSUES AND DEVELOPMENTS IN MANAGEMENT RESEARCH
Philosophical Disputes and Management Research
Conclusions
Evaluating Management Research

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