The Social Animal

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Gewicht:
512 g
Format:
225x150x17 mm
Beschreibung:

Elliot Aronson; Joshua Aronson
Includes a wealth of examples from current social problems such as propaganda, war, alienation, gun violence, and political upheaval
Intro: Why I Wrote This Book1. What Is Social Psychology?2. Social Cognition and Emotion3. Conformity4. Mass Communication, Propaganda, and Persuasion5. Self-Justification6. Aggression7. Prejudice8. Liking, Loving, and Interpersonal Sensitivity9. Social Psychology as a Science
This landmark textbook maintains its relevance and unique approach edition after edition. The Social Animal offers a brief, compelling introduction to modern social psychology. Through a vivid narrative, lively presentations of important research, and intriguing examples, Elliot Aronson - aided on this edition by his eminent son Joshua Aronson - probes the patterns and motives of human behaviour.

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