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Research Projects for Business & Management Students
ISBN-13:
9781529736212
Veröffentl:
2021
Einband:
WEB PDF
Seiten:
386
Autor:
Siah Hwee Ang
eBook Typ:
PDF
eBook Format:
Reflowable WEB PDF
Kopierschutz:
Adobe DRM [Hard-DRM]
Sprache:
Englisch
Beschreibung:
An easy to follow guide for Business and Management students undertaking an extended research project, covering the entire process from start to finish.
This second edition of Research Projects for Business and Management Students provides students undertaking extended research with a foundation upon which to build their practice. The author sets out each stage of a research project systematically to allow you to follow along and build an understanding of the processes involved in carrying out in depth pieces of research, as well as the functions of commonly used research methods. Conversation boxes throughout will also help situate your learning by providing examples of commonly asked questions, challenges that may occur while you carry out your research and guidance on how to answer them.
Professor Siah Hwee Ang is Professor of International Business and Strategy, inaugural Chair in Business in Asia and Director of the NZ’s Southeast Asia Centre of Asia-Pacific Excellence at Victoria University of Wellington, New Zealand.
Professor Siah Hwee Ang is Professor of International Business and Strategy, inaugural Chair in Business in Asia and Director of the NZ’s Southeast Asia Centre of Asia-Pacific Excellence at Victoria University of Wellington, New Zealand.
Preface
Chapter 1: Fundamentals of Research
Chapter 2: Misperceptions and Challenges in Research
Chapter 3: In Search of a Research Topic
Chapter 4: Conducting a Literature Review
Chapter 5: Research Design
Chapter 6: Data, Measurements and Sampling
Chapter 7: Data Collection Methods
Chapter 8: Descriptive and Exploratory Analysis
Chapter 9: Qualitative Methods and Analysis
Chapter 10: Quantitative Methods and Analysis
Chapter 11: Writing Up
Chapter 1: Fundamentals of Research
Chapter 2: Misperceptions and Challenges in Research
Chapter 3: In Search of a Research Topic
Chapter 4: Conducting a Literature Review
Chapter 5: Research Design
Chapter 6: Data, Measurements and Sampling
Chapter 7: Data Collection Methods
Chapter 8: Descriptive and Exploratory Analysis
Chapter 9: Qualitative Methods and Analysis
Chapter 10: Quantitative Methods and Analysis
Chapter 11: Writing Up