An Introduction to Qualitative Research

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Uwe Flick is Senior Professor of Qualitative Research in Social Science and Education at the Freie Universität Berlin, Germany. He is a trained psychologist and sociologist and received his PhD from the Freie Universität Berlin in 1988 and his Habilitation from the Technical University Berlin in 1994. He has been Professor of Qualitative Research at Alice Salomon University of Applied Sciences in Berlin, Germany and at the University of Vienna, Austria. Previously, he was Adjunct Professor at the Memorial University of Newfoundland in St. John's, Canada; a Lecturer in research methodology at the Freie Universität Berlin; a Reader and Assistant Professor in qualitative methods and evaluation at the Technical University Berlin; and Associate Professor and Head of the Department of Medical Sociology at the Hannover Medical School. He has held visiting appointments at the London School of Economics, the Ecole des Hautes Etudes en Sciences Sociales in Paris, Cambridge University (UK), Memorial University of St John's (Canada), University of Lisbon (Portugal), Institute of Higher Studies in Vienna, in Italy and Sweden, and the School of Psychology at Massey University, Auckland (New Zealand). His main research interests are qualitative methods, social representations in the fields of individual and public health, vulnerability in fields like youth homelessness or (forced) migration and chronical illness in everyday live. He is the editor of The SAGE Handbook of Qualitative Research Design (2 Vols.; Sage 2022). The SAGE Handbook of Qualitative Data Analysis (Sage, 2014), The SAGE Qualitative Research Kit (Sage, 2nd edn, 2018), A Companion to Qualitative Research (Sage, 2004), Psychology of the Social (Cambridge University Press, 1998). His most recent publications are the seventh edition of An Introduction to Qualitative Research (Sage, 2023), Doing Grounded Theory (Sage, 2018), Doing Triangulation and Mixed Methods (Sage, 2018), The SAGE Handbook of Qualitative Data Collection (editor, Sage, 2018), the third edition of Introducing Research Methodology - Thinking Your Way through Your Research Project (Sage, 2020) and Doing Interview Research - The Essential How To Guide (Sage 2022). In 2019, Uwe Flick received the Lifetime Award in Qualitative Inquiry at the 15th International Congress of Qualitative Inquiry.

A new edition of THE guide to the full qualitative research process, featuring international case studies to help you situate your research in the global context.
Part 1: Foundations of Qualitative Research
Chapter 1: Why and How to Do Qualitative Research
Chapter 2: The Qualitative-Quantitative Distinction
Chapter 3: Theoretical Frameworks
Chapter 4: Methods and Data in Qualitative Research
Chapter 5: Subjectivity, Identity, and Texts in Qualitative Research
Part 2: Research Design
Chapter 6: Formulating a Research Question
Chapter 7: Choosing and Constructing the Research Design
Chapter 8: Planning the Process in Qualitative Research
Chapter 9: Ethics of Doing Qualitative Research
Chapter 10: Using The Existing Literature
Chapter 11: Access, Fields Relations, and Participatory Research
Chapter 12: Sampling
Chapter 13: Qualitative Designs with Multiple Methods
Part 3: Verbal Data
Chapter 14: Collecting Verbal Data
Chapter 15: Doing Interviews
Chapter 16: Doing Focus Groups
Chapter 17: Using Narrative Data
Part 4: Data Beyond Talk
Chapter 18: Collecting Data Beyond Talk
Chapter 19: Observation and Ethnography
Chapter 20: Visual Data: Photography, Film and Video
Chapter 21: Documents as Data and Secondary Data Analysis
Chapter 22: Digital and Social Media Research
Part 5: Qualitative Data Analysis
Chapter 23: Analysing Qualitative Data
Chapter 24: Transcription and Data Management
Chapter 25: Grounded Theory Coding
Chapter 26: Thematic Coding and Content Analysis
Chapter 27: Analysing Naturally Occurring Data: Conversation and Discourse
Chapter 28: Using Software in Qualitative Data Analysis
Part 6: Grounding, Writing And Outlook
Chapter 29: Quality of Qualitative Research: Criteria and Beyond
Chapter 30: Writing Up and Assessment in Qualitative Research
Chapter 31: State of the Art and the Future

Continuing to be THE guide to the whole qualitative research process for students, this book looks at both the theory behind qualitative research and how to put it into practice in your own work. For students across a range of social science disciplines and beyond, this is a must to help you enhance your research project.

This edition introduces:   

  • a decolonisation of methodologies   
  • a range of indigenous, queer and feminist perspectives on methodologies
  • assistance with defending a viva and alternative forms of assessment to suit a changing world.

More additions to this seventh edition include a section on the subjectivity of a researcher, and how your identity will shape your research. The further reading has been curated to include more than just western voices, providing you with global perspectives on qualitative research. This text introduces how to sensitively undertake ethical and inclusive research with marginalised groups.

This book will help you master a comprehensive understanding of qualitative research.

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