Four different generations now populate the work force – from Traditionalists to Millennials – and with that incredible diversity come barriers and obstacles that result from these age gaps. Ties to Tattoos provides strategies for understanding and embracing these issues, allowing the multigenerational differences to become a new competitive advantage and make companies stronger.

For the first time in history, the American workforce is comprised of four distinct generations - Traditionalists, Boomers, Xers, and Millennials. Additionally, today's workforce brings with it a new set of challenges and opportunities: the looming labor shortage, sagging productivity, knowledge transfer, the language barrier, and stereotypes. Ties to Tattoos offers innovative ways to recruit, reward, manage, motivate, train, and retain, all within a generationally diverse workplace. Understanding generational issues is one of the best new tools for resolving conflicts and boosting productivity. Ties to Tattoos provides keys for understanding these issues and strategies to leverage multigenerational differences in ways that make companies stronger. The creative people strategies described throughout the book set the bar for companies in the coming decade with the sustainable competitive advantage engaged and committed employees.