Beschreibung:
This collection of case-studies showcases the experiences of ten intriguing entrepreneurial ventures from emerging markets in the Arab world (Egypt, the UAE, Morocco, and Saudi Arabia).
Readers will receive an in-depth insight on a variety of localized strategic, managerial, marketing, and innovative approaches and practices, which create unique challenges and opportunities in a region undergoing rapid political, social, and economic transformations. The unique case-studies address different stages within the exciting entrepreneurial cycle, from start-up to growth, sustainability, and international expansion.
This collection of case-studies showcases the experiences of ten intriguing entrepreneurial ventures from emerging markets in the Arab world (Egypt, the UAE, Morocco, and Saudi Arabia).Readers will receive an in-depth insight on a variety of localized strategic, managerial, marketing, and innovative approaches and practices, which create unique challenges and opportunities in a region undergoing rapid political, social, and economic transformations. The unique case-studies address different stages within the exciting entrepreneurial cycle, from start-up to growth, sustainability, and international expansion.
This casebook is a valuable resource for anyone wanting to know more about launching and sustaining a business within developing Arab economies, as well as being an effective teaching tool for disciplines related to new venture management and entrepreneurship.
1. Adaptation and Business Model Innovation in Times of Rapid Change Baraka Group Case Study
Ayman Ismail and Brendon Johnson 2. Ariika Bean Bags: A Successful Egyptian Entrepreneur Capable of Regional Expansion?
Rania S. Hussein and Hend Mostafa 3.
Bey2ollak: Beat Traffic Together
Maha Mourad and Laura Guindy 4. Birthing Pains: The Issues Faced by Start-Ups in the United Arab Emirates
Ashraf A. Mahate and Sanjai K. Parahoo 5. ChoCo'a: Growth Strategy for an Established SME
Ashraf A. Mahate and Sanjai K. Parahoo 6. Evaluation of Pan-Islamic Investment Banking in the Middle East: the Case of ICD
Ali Soliman 7. Funlozia's Dune Raider Befriends the Egyptian Desert Sands
Iman Seoudi and Mirette Shoei 8. A Hybrid Agribusiness Value Chain: A Case of Horticulture Social Enterprise in Minya
Nagwan Lashin and Ali Awni 9. Olives: The Taste of Lebanon with a "Twist"
Manar El-Batrawy and Aliaa Bassiouny 10. Transferring World Athletic Championship-Winning Principles to Entrepreneurship: The Case of Abdelkader El Mouaziz
Abderrahman Hassi, Khaoula Zitouni, and Omar Bacadi