Design is increasingly recognized as an important source of competitive advantage and an important element in innovation and new product development. In this third volume of the International Perspectives on Business Innovation and Disruption book series, editors Robert DeFillippi, Alison Rieple and Patrik Wikstrom focus on the role of design innovation in transforming industry practice. With an international cast of scholars and practitioners, this book examines how design innovation impacts the creation of new business models, innovative forms of service delivery, multinational innovation practices, the role of aesthetics and psycho-spatial dynamics in fostering innovation, and the types of design capabilities found in the most innovative businesses worldwide. Split into five sections, many chapters focus upon design thinking and conceptualize design as a user-centered, empathic and participative practice that allows diverse stakeholders to creatively contribute to business innovation. This instructive and insightful volume will be an essential resource for practitioners and managers across all organization types, both in the public and private sector, who wish to transform the way they do business, as well as for design, management and social science students and scholars.

Design is increasingly recognized as an important source of competitive advantage and an important element in innovation and new product development. In this third volume of the International Perspectives on Business Innovation and Disruption book series, editors Robert DeFillippi, Alison Rieple and Patrik Wikstrom focus on the role of design innovation in transforming industry practice. With an international cast of scholars and practitioners, this book examines how design innovation impacts the creation of new business models, innovative forms of service delivery, multinational innovation practices, the role of aesthetics and psycho-spatial dynamics in fostering innovation, and the types of design capabilities found in the most innovative businesses worldwide. Split into five sections, many chapters focus upon design thinking and conceptualize design as a user-centered, empathic and participative practice that allows diverse stakeholders to creatively contribute to business innovation. This instructive and insightful volume will be an essential resource for practitioners and managers across all organization types, both in the public and private sector, who wish to transform the way they do business, as well as for design, management and social science students and scholars.