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Advertisement reading. The hidden message in marketing
ISBN-13:
9783656765899
Veröffentl:
2014
Seiten:
3
Autor:
Anna Lena Bischoff
eBook Typ:
PDF
eBook Format:
Reflowable
Kopierschutz:
NO DRM
Sprache:
Englisch
Beschreibung:
Essay from the year 2011 in the subject Communications - Public Relations, Advertising, Marketing, Social Media, grade: 1,0, University of California, Berkeley , course: Advertising America, language: English, abstract: This work looks at advertisements and how to read, analyse and interpret them. Similar to the analysis in art and the ...
Essay from the year 2011 in the subject Communications - Public Relations, Advertising, Marketing, Social Media, grade: 1,0, University of California, Berkeley , course: Advertising America, language: English, abstract: This work looks at advertisements and how to read, analyse and interpret them. Similar to the analysis in art and the interpretation of paintings, this work analyses and interprets one specific ad into depth. The analysis is conducted on a theoretical background and then interpreted by the author. This work also shows on how to interpret different angles and details of advertisements.