Scientific Essay from the year 2016 in the subject Communications - Public Relations, Advertising, Marketing, Social Media, , language: English, abstract: This study determined the level of perceived awareness, acceptance and congruence on the vision and mission of the Cavite State University to the Goals and Objectives of the College and Arts and Sciences (CAS) to its four Departments' objectives to maintain excellence in providing quality education.This study was conducted to the six (6) programs of the College of Arts and Sciences: 1. BA Mass Communication; 2. AB Political Science; 3. AB English; 4. BS Applied Mathematics; 5. BS Biology; and 6. BS Psychology. The respondents were grouped by the registration advisers. To objectively assess the group of respondents according to the six programs, stratified cluster sampling was used for students. However, complete enumeration was employed among the faculty members. For parents/ alumna and other stakeholders, snowball sampling was utilized. Self-made Survey Questionnaire and VMGO Awareness, Acceptance and Congruence Scale was used to gather information. Content validation of the instrument was consulted to the three experts.The result reveals that there is a high level of awareness and understanding of the faculty, students, parents / alumna and other stakeholders on the University's vision as well as its perceived congruency, appreciation, agreement, participation and responsibility of College of Arts and Sciences goals and Departments' objective. The perceived most effective and appropriate medium of disseminating the VMGO were the teachers. The number one medium used to learn the VMGO by the student and faculty members are the bulletin boards while the least mediums are handbooks, catalogs, board resolutions, and the least in rank is the website.The general strength of the VMGO is its stated platform for the university, the college and the Department which the students is 67.9 percent while the faculty members is 60.5 percent. Meanwhile, 58.4 percent of the students and 51.9 percent among the faculty members gave the highest percentage in terms of the general weakness of the VMGO that it is not well advertised or lack of advertisement, while 1.9 percent students and 2.5 percent of faculty members do not appreciate the VMGO. It is highly evident that parents/ alumna and other stakeholders have attained a high level of awareness, acceptance and understanding on the VMGO of the university.