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Made in China
Beschreibung:
The book Made in China uses vivid and lively cases to make interpretations about how Chinese enterprises go out of the dilemma of "e;manufacturers"e; at low end and resources "e;porter"e; and how they transform themselves from "e;Made in China"e; into "e;Made in China with Wisdom"e;. The book reveals that the final way to win is "e;Created in China"e; if "e;Made in China"e; wants to defeat "e;Made in Foreign Countries"e;. Only "e;Creation"e; can bring about totally new way of thinking for Chinese economic development to break through bottlenecks, and with business innovation and brand strategy we can win our own dignity.
The book Made in China uses vivid and lively cases to make interpretations about how Chinese enterprises go out of the dilemma of "e;manufacturers"e; at low end and resources "e;porter"e; and how they transform themselves from "e;Made in China"e; into "e;Made in China with Wisdom"e;. The book reveals that the final way to win is "e;Created in China"e; if "e;Made in China"e; wants to defeat "e;Made in Foreign Countries"e;. Only "e;Creation"e; can bring about totally new way of thinking for Chinese economic development to break through bottlenecks, and with business innovation and brand strategy we can win our own dignity.