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Sustainable Economy: Corporate, Social And Environmental Responsibility
Corporate, Social and Environmental Responsibility
Sofort lieferbar | Lieferzeit: Sofort lieferbar I
ISBN-13:
9789814277648
Veröffentl:
2010
Seiten:
448
Autor:
Raymond W Y Kao
eBook Typ:
PDF
eBook Format:
Reflowable
Kopierschutz:
Adobe DRM [Hard-DRM]
Sprache:
Englisch
Beschreibung:
This book explains how corporate social responsibility is linked to long-term sustainability of an economy and that the activities of an organization should not be only for its self-interest, but must also be honed for the benefit of common good. A major approach the book advocates is corporate decision-makers in an organization should work towards earning the trust of stakeholders rather than focus on short-term profitability. It also emphasizes the importance of recognizing and rewarding the contribution and commitment by participants of an organization.Written by academics and consultants, this book will be of interest to academicians, media professionals, organizational participants, entrepreneurs and general public.