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  1. Brand Benefits Playbook
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    Brand Benefits Playbook

    Deborah J. MacInnis
    BenBella Books
    Ebook
    Sofort lieferbar

    2024 Global Book Awards FinalistFrom two of the world's leading experts on branding, brand bene...

    Unser bisheriger Preis:ORGPRICE: 19,06 €

    Jetzt 19,05 €
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  2. Brand Admiration
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    Brand Admiration

    C. Whan Park
    John Wiley & Sons
    Ebook
    Sofort lieferbar

    Brand Admiration uses deep research on consumer psychology, marketing, consumer engagement and co...

    Unser bisheriger Preis:ORGPRICE: 29,16 €

    Jetzt 19,99 €
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  3. Brand Admiration
    -0 %

    Brand Admiration

    C. Whan Park
    John Wiley & Sons
    Ebook
    Sofort lieferbar

    Brand Admiration uses deep research on consumer psychology, marketing, consumer engagement and co...

    Unser bisheriger Preis:ORGPRICE: 28,57 €

    Jetzt 19,99 €
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  4. Handbook of Brand Relationships
    -0 %

    Handbook of Brand Relationships

    Deborah J. MacInnis
    Taylor and Francis
    Ebook
    Sofort lieferbar

    Brand relationships are critical because they can enhance company profitability by lowering custo...

    Unser bisheriger Preis:ORGPRICE: 242,14 €

    Jetzt 242,13 €
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  5. Handbook of Brand Relationships
    -0 %

    Handbook of Brand Relationships

    Deborah J. MacInnis
    Taylor and Francis
    Ebook
    Sofort lieferbar

    Brand relationships are critical because they can enhance company profitability by lowering custo...

    Unser bisheriger Preis:ORGPRICE: 241,85 €

    Jetzt 241,84 €
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  6. Brand Meaning Management
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    Brand Meaning Management

    Deborah MacInnis
    Emerald Group Publishing Limited
    Ebook
    Sofort lieferbar

    Establishing, expanding and leveraging brand meaning is critically important yet exceedingly comp...

    Unser bisheriger Preis:ORGPRICE: 137,47 €

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