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  1. Introduction to Advertising
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    Introduction to Advertising

    Emmanuel Mogaji
    Taylor and Francis
    Ebook
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    This book is an introductory roadmap to the advertising process. Advertising is explored as a cre...

    Unser bisheriger Preis:ORGPRICE: 62,19 €

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  2. Fashion Marketing in Emerging Economies Volume II
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    Fashion Marketing in Emerging Economies Volume II

    Frederica Brooksworth
    Springer International Publishing
    Ebook
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    This book provides and sheds light on insights, challenges, and opportunities to support the deve...

    Unser bisheriger Preis:ORGPRICE: 174,20 €

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  3. Financial Services in Nigeria
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    Financial Services in Nigeria

    Taiwo O. Soetan
    Springer Nature Switzerland
    Ebook
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    This book presents a holistic picture of Nigeria's financial services landscape. This includes id...

    Unser bisheriger Preis:ORGPRICE: 150,36 €

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  4. Green Marketing in Emerging Economies
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    Green Marketing in Emerging Economies

    Emmanuel Mogaji
    Springer International Publishing
    Ebook
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    Literature on green marketing continues to gain traction in the sustainabilitydiscourse, focusi...

    Unser bisheriger Preis:ORGPRICE: 173,36 €

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  5. Strategic Marketing of Higher Education in Africa
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    Strategic Marketing of Higher Education in Africa

    Robert Ebo Hinson
    Taylor and Francis
    Ebook
    Sofort lieferbar

    Strategic Marketing of Higher Education in Africa explores higher education marketing themes alon...

    Unser bisheriger Preis:ORGPRICE: 51,55 €

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  6. Introduction to Advertising
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    Introduction to Advertising

    Emmanuel Mogaji
    Taylor and Francis
    Ebook
    Sofort lieferbar

    This book is an introductory roadmap to the advertising process. Advertising is explored as a cre...

    Unser bisheriger Preis:ORGPRICE: 61,70 €

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  7. Re-imagining Educational Futures in Developing Countries
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    Re-imagining Educational Futures in Developing Countries

    Emmanuel Mogaji
    Springer International Publishing
    Ebook
    Sofort lieferbar

    This book explores the challenges and precarity of higher education post-pandemic, explicitly foc...

    Unser bisheriger Preis:ORGPRICE: 87,91 €

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  8. Qualitative Research for a Digital World
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    Qualitative Research for a Digital World

    Emmanuel Mogaji
    SAGE Publications
    Ebook
    Sofort lieferbar

    A broad introduction to qualitative research which understands that the digital world is diver...

    Unser bisheriger Preis:ORGPRICE: 109,99 €

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  9. Management and Information Technology in the Digital Era
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    Management and Information Technology in the Digital Era

    Mohammed El Amine Abdelli
    Emerald Publishing Limited
    Ebook
    Sofort lieferbar

    Management of information technology will continue to be an essential endeavour for organisations...

    Unser bisheriger Preis:ORGPRICE: 120,78 €

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  10. Understanding the Higher Education Market in Africa
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    Understanding the Higher Education Market in Africa

    Robert Ebo Hinson
    Taylor and Francis
    Ebook
    Sofort lieferbar

    This book offers theoretical and practical insights into the marketing of higher education in Afr...

    Unser bisheriger Preis:ORGPRICE: 53,39 €

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  11. Qualitative Research for a Digital World
    -0 %

    Qualitative Research for a Digital World

    Emmanuel Mogaji
    SAGE Publications
    Ebook
    Sofort lieferbar

    A broad introduction to qualitative research which understands that the digital world is diver...

    Unser bisheriger Preis:ORGPRICE: 109,99 €

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  12. Customer Centric Support Services in the Digital Age
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    Customer Centric Support Services in the Digital Age

    Jagdish N. Sheth
    Springer International Publishing
    Ebook
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    This book explores how customer service can become the singular competitive differentiator for or...

    Unser bisheriger Preis:ORGPRICE: 174,99 €

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