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  1. Green Advertising and the Reluctant Consumer
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    Green Advertising and the Reluctant Consumer

    Lucy Atkinson
    Taylor and Francis
    Ebook
    Sofort lieferbar

    This edited collection presents cutting edge research into the topic of green messages and subseq...

    Unser bisheriger Preis:ORGPRICE: 49,57 €

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  2. Controversies in Contemporary Advertising
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    Controversies in Contemporary Advertising

    Kim B. Sheehan
    SAGE Publications
    Ebook
    Sofort lieferbar

    A student focused exploration of economic, political, social, and ethical perspectives on adverti...

    Unser bisheriger Preis:ORGPRICE: 86,12 €

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  3. Advertising Media Planning
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    Advertising Media Planning

    Lisa Dobias
    Taylor and Francis
    Ebook
    Sofort lieferbar

    Advertising Media Planning blends the latest methods for digital communication and an understandi...

    Unser bisheriger Preis:ORGPRICE: 68,89 €

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  4. Using Qualitative Research in Advertising
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    Using Qualitative Research in Advertising

    Eric Haley
    SAGE Publications US
    Ebook
    Sofort lieferbar

    This Second Edition remains the only book to discuss both theory and application of qualitative r...

    Unser bisheriger Preis:ORGPRICE: 87,78 €

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  5. Controversies in Contemporary Advertising
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    Controversies in Contemporary Advertising

    Kim Bartel Sheehan
    SAGE Publications US
    Ebook
    Sofort lieferbar

    Presenting a range of perspectives on advertising in a global society, this Second Edition of Con...

    Unser bisheriger Preis:ORGPRICE: 86,89 €

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  6. Using Qualitative Research in Advertising
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    Using Qualitative Research in Advertising

    Margaret A. Morrison
    SAGE Publications
    Ebook
    Sofort lieferbar

    The Second Edition remains the only book to discuss both theory and application of qualita...

    Unser bisheriger Preis:ORGPRICE: 86,45 €

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  7. Small Business Smarts
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    Small Business Smarts

    Sheehan Kim Sheehan
    ABC-CLIO
    Ebook
    Sofort lieferbar

    This book will help small business owners and marketers feel comfortable using social media to pr...

    Unser bisheriger Preis:ORGPRICE: 40,07 €

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  8. Green Advertising and the Reluctant Consumer
    -0 %

    Green Advertising and the Reluctant Consumer

    Lucy Atkinson
    Taylor and Francis
    Ebook
    Sofort lieferbar

    This edited collection presents cutting edge research into the topic of green messages and subseq...

    Unser bisheriger Preis:ORGPRICE: 49,08 €

    Jetzt 49,07 €
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  9. Advertising Media Planning
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    Advertising Media Planning

    Donald W. Jugenheimer
    Taylor and Francis
    Ebook
    Sofort lieferbar

    Updated and greatly expanded to reflect the explosive growth of new media, this acclaimed and wid...

    Unser bisheriger Preis:ORGPRICE: 53,37 €

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  10. Advertising Media Workbook and Sourcebook
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    Advertising Media Workbook and Sourcebook

    Donald W. Jugenheimer
    Taylor and Francis
    Ebook
    Sofort lieferbar

    This book provides simple explanations of advertising media sources and calculations along with r...

    Unser bisheriger Preis:ORGPRICE: 83,87 €

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  11. Advertising Management in a Digital Environment
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    Advertising Management in a Digital Environment

    Larry D. Kelley
    Taylor and Francis
    Ebook
    Sofort lieferbar

    Advertising Management in a Digital Environment: Text and Cases blends the latest methods for dig...

    Unser bisheriger Preis:ORGPRICE: 67,09 €

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  12. Advertising Media Workbook and Sourcebook
    -0 %

    Advertising Media Workbook and Sourcebook

    Donald W. Jugenheimer
    Taylor and Francis
    Ebook
    Sofort lieferbar

    This book provides simple explanations of advertising media sources and calculations along with r...

    Unser bisheriger Preis:ORGPRICE: 84,00 €

    Jetzt 83,99 €
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