Accurate and useful assessment of tourism market opportunities, network behavior, and tourism des...
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"e;Luxury Fashion and Culture"e; focuses on the study of how humans use high quality, hig...
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"e;Superior Customer Value"e; (SCV) advances theory and offers new tools useful for measu...
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The authors propose that complexity theory holds great promise in improving understanding of gues...
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Market-Driven Thinking provides a useful mental model and tools for learning about how executives...
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The volume advances theory on hospitality meanings from both conscious and unconscious processing...
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This volume provides useful answers to the following questions: how do tourists go about seeking ...
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This accessible field guide covers practical steps and contributes to behavioral theory by report...
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This field guide provides methods and studies on how-to-do case study research in natural setting...
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Market-Driven Thinking provides a useful mental model and tools for learning about how executives...
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Relationships of individual and groups among three-plus firms represent the cornerstone concept i...
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Providing broad and deep coverage, this volume focuses on sensemaking, decisions, actions, and ev...
Unser bisheriger Preis:ORGPRICE: 138,60 €